MacApper

MacApper is a unique blog that focuses on Mac shareware. Reviews, previews, interviews, giveaways and the lot.

To date, the site has seen more than 50 different bloggers, 900 posts and 10,000 comments. It has no less than 7000 daily feed subscribers, and publishes at least 2 or 3 unique pieces of content each day. On top of that, most of the bloggers were geographically spread out in different time-zones, making collaboration somewhat difficult.

To cope with the volume of work and the number of people involved, a unique workflow not often seen on the web had to be established. Marvin was involved with managing bloggers and editing content, with a focus on improving content quality while ensuring that the information presented was accurate. This was achieved by interacting with the audience and Mac developers alike.

Services Provided

• Blogger Management
• Content Management
• Wordpress Configuration
• Application Logic (PHP/MySQL)